Automattic buys Beeper for US$125m

Automattic has spent US$125m on Beeper - you know, the people who tried to make iMessage cross platform but ran into Apple's stubborn arse - to go alongside its menagerie of internet businesses. Beeper started off as an inoffensive cross platform app to get all your instant messaging stuff into a single spot and did a pretty good job of it. The Beeper team is now acquihired and co-founder Eric Migicovsky will be Automattic's "head of messaging", which will combine Beeper's team with the Text's team - another all-in-one messaging app Automattic purchased recently. Beeper joins Tumblr, PocketCasts, Day One, Simplenote along with Wordpress and a shitload of Wordpress related businesses in the Automattic house.


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