ACMA fines Kmart $1.3m for spamming

Kmart's been slugged $1,303,500 by ACMA for breaching Australian spam laws. After an investigation following consumer complaints, ACMA found that "Kmart sent 212,471 messages to customers between July 2022 and May 2023 who had previously unsubscribed. The investigation found that the breaches occurred due to a combination of technology, system and procedural failures". ACMA also said that "Kmart's case is particularly concerning as it went on for such a significant period" and that "Kmart was given more than enough notice it may have a compliance issue, and it should have done more to address its problems before we had to step in and investigate". I'm loving ACMA's no mercy policy when it comes to spam and big companies that really should know better.


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